Marketing in times of crisis: The top 10 tips for every business
When crisis hits the economy and interrupts daily life, it always inflicts great damage on the business world as well. Either direct or secondhand, it…
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Is Facebook advertising Push or Pull? The answer may surprise you
We’re about to tell you something pretty weird. Something that might undermine the conventional perception which differentiates between Push marketing – which basically refers to…
Everything you wanted to know about TikTok but were afraid to ask
2020 was the year of TikTok and it’s coming out in large numbers: About 800 million users on average per month, 1.65 billion downloads and…
Not All Leads Are Created Equal: Handling Leads According to their Origins
This is a story every expert marketing and campaign managers is well familiar with. Thanks to plenty of work and elbow grease, a fantastic campaign…
How has the Customer Journey changed in the Past Few Years and Why Might it Make your Campaigns Fail?
Customer Journey may be the buzzword of 2017-2018, but in practice it is one of the oldest and most important principles of advertising. Two years…
The One Slipup You Really Don’t Want to Make In Your Campaigns (And How to Avoid It)
I’m going to tell you a short story. Bear with me for about five minutes, because there’s an interesting moral to be learned from it.…
How Your Customers’ Offline Experience Hurts Your Facebook Campaigns
The Single Most Important Thing You Didn’t Know About Your Business Activity on Facebook Hold on tight and give me a few moments to recap…
Marketing in times of crisis: The top 10 tips for every business
When crisis hits the economy and interrupts daily life, it always inflicts great damage on the business world as well. Either direct or secondhand, it…
Is Facebook advertising Push or Pull? The answer may surprise you
We’re about to tell you something pretty weird. Something that might undermine the conventional perception which differentiates between Push marketing – which basically refers to…
Everything you wanted to know about TikTok but were afraid to ask
2020 was the year of TikTok and it’s coming out in large numbers: About 800 million users on average per month, 1.65 billion downloads and…
Not All Leads Are Created Equal: Handling Leads According to their Origins
This is a story every expert marketing and campaign managers is well familiar with. Thanks to plenty of work and elbow grease, a fantastic campaign…
How has the Customer Journey changed in the Past Few Years and Why Might it Make your Campaigns Fail?
Customer Journey may be the buzzword of 2017-2018, but in practice it is one of the oldest and most important principles of advertising. Two years…
The One Slipup You Really Don’t Want to Make In Your Campaigns (And How to Avoid It)
I’m going to tell you a short story. Bear with me for about five minutes, because there’s an interesting moral to be learned from it.…
How Your Customers’ Offline Experience Hurts Your Facebook Campaigns
The Single Most Important Thing You Didn’t Know About Your Business Activity on Facebook Hold on tight and give me a few moments to recap…
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